{"id":2096,"date":"2022-08-24T15:07:53","date_gmt":"2022-08-24T13:07:53","guid":{"rendered":"https:\/\/www.privacy-advice.com\/aktuelles\/eu-us-privacy-shield-adopted-applicable-as-of-01-08-2016\/"},"modified":"2022-09-20T08:00:03","modified_gmt":"2022-09-20T06:00:03","slug":"eu-us-privacy-shield-adopted-applicable-as-of-01-08-2016","status":"publish","type":"aktuelles","link":"https:\/\/www.privacy-advice.com\/en\/news\/eu-us-privacy-shield-adopted-applicable-as-of-01-08-2016\/","title":{"rendered":"EU-US Privacy Shield adopted – Applicable as of 01.08.2016"},"content":{"rendered":"
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The EU-US Privacy Shield was adopted by the European Commission on July 12, 2016. It is to enter into force on August 1, 2016 and replace the former Safe Harbor Agreement, which was declared invalid by the European Court of Justice (ECJ) (judgment of October 6, 2015 – Case C-362\/14). The new Privacy Shield is intended to implement the requirements of the ECJ as far as possible and provide companies with a new option for data transfers to the USA. However, there continues to be much criticism of the effectiveness of the regulations and the lack of implementation of the judicial requirements.<\/p>\n<\/div>

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The EU-US Privacy Shield is a step forward compared to the former Safe Harbor agreement, whose effectiveness could hardly be verified and which in many cases had not been implemented properly. The new Privacy Shield addresses some guidance from the ECJ and criticism from regulators. Among other things, it is to be welcomed that the Privacy Shield strongly emphasizes the following principles:<\/p>\n<\/div>

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